The Process: 3Bears, a German B Corp brand, was launching a new flavor: Cinnamon Roll Overnight Oats. They wanted crave-worthy yet cohesive photos that match their existing assets.
The Results: Way better than expected, that they sold out multiple times, despite restocking a few times already!!
These launch-ready photos were delivered within 3 business days from the shooting day, described by the client as a "smooth and fun experience". Key highlights include:
🎯 Real Business Results Achieved
The 3Bears team's marketing effort and investment paid off, as this product sold out multiple times after the launch!
These launch-ready photos were delivered within 3 business days from the shooting day, described by the client as a "smooth and fun experience". Key highlights include:
🎯 Real Business Results Achieved
The 3Bears team's marketing effort and investment paid off, as this product sold out multiple times after the launch!
✨ Expert Food Styling
Evoking indulgence that gets people to go from liking the photos to actually buying their product.
Evoking indulgence that gets people to go from liking the photos to actually buying their product.
📸 On-Brand Photography
Lighting, props, and mood aligned with 3Bears’ visual identity, with extra negative space for campaign text, which the team often adds.
Lighting, props, and mood aligned with 3Bears’ visual identity, with extra negative space for campaign text, which the team often adds.
💻 Collaborative Remote Workflow
The 3Bears team joined the shoot remotely, allowing real-time adjustments and ensuring the visuals matched their vision and even exceeded expectations.
The 3Bears team joined the shoot remotely, allowing real-time adjustments and ensuring the visuals matched their vision and even exceeded expectations.
3Bears cinnamon rolls overnight oats - Nederlandse foodfotograaf
cinnamon overnight oats
cinnamon rolls overnight oats in a playful jar
holding a jar of overnight oats - Nederland foodfotograaf
holding a jar of overnight oats
cinnamon rolls overnight oats - Netherlands food photographer
styled overnight oats jar
overnight oats jar with a positive writing - Dutch food photographer
3Bears overnight oats cinnamon rolls with packaging
And here's an Instagram screenshot of how the product sold out multiple times, including the enthusiasm from customers who would love to try this new flavor!
What the Client Said
"Working with Jem was such a smooth and fun experience – she immediately understood our brand and vibe. Jem followed our briefing to the point while also bringing in her own creative ideas. We loved how effortless the process felt, and the photos capture 3Bears perfectly. They’ll be key visuals for our new product launches at 3Bears."
- Julia Wellenhofer, Social Media & Content Manager
Cinnamon rolls overnight oats
Layered cinnamon overnight oats - Nederlandse foodstylist
Digging into cinnamon oats - Amsterdam foodfotograaf
hero shot of cinnamon roll oats with delicious drips
cinnamon overnight oats with 3 cinnamon rolls
3Bears cinnamon overnight oats - Amsterdam food photographer
Want photos that help you sell out your next product launch?
Book a free discovery call so I can learn more about your needs and discuss how I can help!
Book a free discovery call so I can learn more about your needs and discuss how I can help!
